TECHNO chooses FlowStacks Customer Data Platform
TECHNO - the largest non profit Automotive purchasing association in Denmark - chooses FlowStack as their new Customer Data Platform for customer personalization and marketing automation.
Susanne Schimmel is Director of TECHNO DANMARK and she is very excited about the huge potential for developing the partnership and dialogue with members and suppliers with the FlowStack Customer Data Platform.
A whole new world of opportunities
The close dialogue with our members is important for building and maintaining as high a level of loyalty as possible. This loyalty is directly proportional to our ability to make the market's best purchasing agreements with leading suppliers. It is exclusively TECHNO DANMARKS total purchasing volume that determines whether we can attract and maintain new suppliers, says Director Susanne Schimmel.
We emphasize that mutual exchange of experience is the glue that binds our purchasing agreements together. We are actively working to expand the partnership between our suppliers and our members, solely for the purpose of developing dynamic and strong purchasing cooperation for the benefit of all parties, says Director Susanne Schimmel.
We can see great advantage and benefit in combining marketing automation with our personal and time consuming dialogue with members and suppliers.
We can do it right from day one since we are not moving from an old platform. We have chosen a Next Generation platform that gives us the ability to create campaigns and more professional communication with our members and suppliers.
The increasing amount of systems and data from different silos, has made the need for consolidating data and integration even bigger. With the unique FlowStack platform, TECHNO DANMARK can communicate with their members and suppliers with a centralized view. This means they can give each member and supplier an individual and relevant information in whatever channel they desire - something most marketers are still dreaming of.
Next Gen Marketing Automation starts with consolidated data. Marketers everywhere are in need for a better tool to be able to execute a customer centric and customer engagement marketing strategy that delivers the greatest value.
FlowStack gives you more than current platforms
FlowStacks Customer Data Platform gives you the next generation Customer Data platform for Marketing Automation. Compared with the current generation’s systems FlowStacks platform lets you:
- Do real cross channel personalization and marketing automation
- Recognize customers and leads in real time.
- Work with real Cross Channel Marketing and data integration easier and simpler than today.
- Consolidate and use all relevant data from any source you choose, across any silo with the strongest data model.
…and do it easier, simpler, faster and without limitations. Because data, flexibility, speed, automation are the foundation for Marketing Automation by FlowStack
We are very excited to welcome TECHNO to FlowStack.
Tell firstname.lastname@example.org if you're interested in a demo of the new FlowStack solution or being one of those Next Gen clients.